We Help Businesses Build, Manage & Scale Profitable Affiliate Programs
Outsourced affiliate management, publisher recruitment, and partnership development for companies looking to grow through performance-based marketing.
- Senior, hands-on affiliate managers
- CPA, RevShare & Hybrid models
- US, UK, CA, AU & EU markets
Illustrative interface — not client data.
Why teams choose Dynamicsquares
Performance-Focused
We judge a program by qualified traffic, active partners and profitable payouts — not by the number of sign-ups.
Industry Expertise
Hands-on experience with the commission models, tracking and rules of iGaming, SaaS, FinTech and eCommerce.
Hands-On Management
Specialists work your partners every day. No coordinator layer, no strategy deck that someone else has to execute.
Flexible Partnership
Start with an audit or a single market. Scale up to a full outsourced affiliate department when it makes sense.
Everything your affiliate channel needs, under one roof
Use us as your complete affiliate department, or bring us in for the part of the program that needs the most attention right now.
Affiliate Program Management
A fully managed affiliate channel, run day to day by specialists.
Learn moreOutsourced Affiliate Management
An external affiliate department instead of an in-house hire.
Learn moreAffiliate Recruitment & Activation
Research, outreach, negotiation and onboarding of new partners.
Learn moreAffiliate Program Setup
Commission structure, tracking, terms and launch.
Learn moreAffiliate Program Audit
An independent review of your partners, payouts and traffic.
Learn moreAffiliate Strategy & Consulting
Channel strategy, market expansion and commercial advice.
Learn morePartnership Development
Strategic, publisher and creator partnerships beyond the network.
Learn moreAffiliate Account Management
Partner communication, reporting and retention.
Learn moreBuilt around how your industry actually pays partners
A RevShare deal that works for a casino would sink a subscription app. We design recruitment, commission and tracking around the economics of your vertical.
iGaming
Publisher recruitment, FTD-focused deals and GEO expansion for casino and sportsbook operators.
Explore iGamingCrypto
Partner programs for exchanges, wallets and crypto casinos, with close attention to traffic quality.
Explore CryptoSaaS
Recurring-commission programs that reward partners for customers who stay, not just trials.
Explore SaaSFinTech
Compliance-conscious partnerships that bring qualified, approved customers rather than raw leads.
Explore FinTecheCommerce
Content, creator, coupon and cashback partners managed with clear attribution rules.
Explore eCommerceSubscription Businesses
Programs built around retention, refunds and lifetime value for memberships and apps.
Explore Subscription BusinessesA senior affiliate team, without building one from scratch
Hiring an experienced affiliate manager is slow and expensive, and one person rarely covers recruitment, negotiation, tracking, compliance and reporting equally well.
Dynamicsquares works as an extension of your marketing and growth team. You get specialists who already know the publisher landscape, already work with the main tracking platforms, and can start contacting partners in the first weeks — on a monthly engagement you can scale up or down.
| In-house hire | Dynamicsquares | |
|---|---|---|
| Time to start | Recruiting, notice periods and ramp-up | Onboarding and first outreach in the first weeks |
| Skill coverage | Depends on one person's background | Recruitment, commercial, tracking and reporting covered |
| Cost structure | Salary, benefits, tools and management time | One monthly fee, scaled to scope |
| Continuity | Holidays and resignations stall partners | Documented processes and shared coverage |
| Flexibility | Fixed headcount | Scale scope with results and seasonality |
A clear process from first call to a profitable channel
Every engagement follows the same disciplined sequence, adapted to whether you are launching, rebuilding or scaling.
Discovery
We review your product, unit economics, current partners, tracking and target markets to understand what a profitable affiliate looks like for you.
Strategy
We define partner types, GEOs, commission models and targets, and agree a 90-day plan with clear owners and milestones.
Recruitment
We research and qualify publishers, run personalized outreach and negotiate terms that work for both sides.
Activation
New partners get creatives, tracking links and a launch plan, so sign-ups turn into first traffic instead of dormant accounts.
Management
Ongoing communication, payout reviews, traffic quality checks and reporting keep the program healthy week after week.
Optimization
We segment partners by value, renegotiate deals, reallocate effort to what converts and scale what works.
Who we work with
We do our best work with companies that already have a product customers pay for, and want affiliates to become a reliable acquisition channel.
Operators entering new markets
iGaming and crypto brands that need local publishers, GEO-appropriate deals and partner support in the US, UK, Canada, Australia or Europe.
Software companies with product–market fit
SaaS, AI and B2B software businesses ready to add a partner channel alongside paid search and outbound, without hiring a partnerships team first.
Programs that have stalled
Brands with a program that has hundreds of affiliates on paper but a small group generating all the revenue — and no time to fix it.
Teams that lost their affiliate manager
Companies where a key person has left and partners are going quiet. We take over relationships quickly and keep the program running.
Typically we report to:
- Founders & Co-Founders
- CEOs
- CMOs
- Heads of Growth
- Heads of Marketing
- Heads of Affiliates
- Partnership Directors
Run by people who have managed affiliates from every side of the deal
Dynamicsquares is led by an affiliate specialist with 8+ years across affiliate networks, a mobile performance agency and in-house affiliate teams at iGaming operators. We have negotiated deals from the network side and from the brand side, so we know what publishers need to say yes — and what a brand needs to stay profitable.
We publish case studies only with a client's written approval. On a call, we're happy to walk you through relevant examples from our experience in your vertical.
Platforms
MyAffiliates, Post Affiliate Pro, Softswiss affiliate module, Voluum and Keitaro — plus selection support for SaaS and eCommerce platforms.
Markets
Hands-on program work across Australia, Canada, New Zealand, LATAM and Europe, with GEO-specific partner research.
Models
CPA, RevShare, hybrid, tiered and recurring commission structures, chosen to fit the vertical rather than a template.
Partner types
Content and review sites, comparison platforms, media buyers, creators, communities and strategic B2B partners.
Insights for affiliate and growth leaders
Practical thinking on commission models, partner recruitment and program management.
CPA vs RevShare vs Hybrid: how to choose an affiliate commission model
Each model shifts risk between you and your partners. Here's how to choose based on your economics, not on habit.
Read article Program managementIn-house vs outsourced affiliate management: how to decide
Hire, outsource or combine both? A practical framework based on program stage, cost and control.
Read article OptimizationAffiliate program audit checklist: 20 questions to ask about your program
Use these 20 questions to find where your affiliate program is leaking value — before you spend more on growth.
Read articleLet's look at your affiliate program together
In a 30-minute call we'll review where your program stands today, the partner types and markets with the most potential, and what a realistic first 90 days would look like.
- No obligation and no generic sales pitch
- Honest view on whether affiliates fit your economics
- Clear next steps, whether or not we work together
Prefer email? contact@dynamicsquares.com