Crypto affiliate marketing for exchanges, platforms and crypto casinos
Crypto audiences gather around creators, communities and specialist publishers. We help you recruit and manage the partners that bring verified, funded users — and keep out the traffic that only inflates sign-up numbers.
High payouts attract the wrong partners as quickly as the right ones
Crypto affiliate programs often pay generously, which brings volume — and a disproportionate share of incentivized sign-ups, duplicate accounts and users who never complete verification or fund an account.
Promotion is also restricted in many markets. Regulators in the UK, EU and elsewhere set rules on how crypto products can be advertised, and some ad and social platforms limit crypto promotion. Partners need clear guidance, and your program needs a structure that rewards real users.
Common issues in crypto programs
- Sign-ups that never pass KYC
- Commission paid on users who never trade
- Partner content making non-compliant claims
- Dependence on a few large influencers
Structures that reward real activity
Qualified-action CPA
Paid on verified and funded accounts, or a first trade above a threshold — not on registration.
Fee-based revenue share
A share of trading fees generated by referred users over an agreed period, suited to content partners.
Tiered partner levels
Better terms for partners who consistently bring verified, active users.
What we do for crypto brands
Partner recruitment
- Crypto education and news publishers
- YouTube, X and Telegram creators
- Comparison and review platforms
- Trading communities, where permitted
Quality & compliance
- KYC and funding-based qualification
- Duplicate and incentivized traffic checks
- Content and claim guidelines for partners
- Market restrictions built into terms
Performance management
- Partner-level funnel tracking
- Activity and retention by source
- Commission reviews and tiering
- Monthly reporting
Market expansion
- GEO prioritization by regulation and demand
- Local language partners
- Localized assets and landing pages
How we approach a crypto program
Assess
Review your funnel, regulatory footprint and current partners.
Define quality
Agree what a qualified user is and how commissions are triggered.
Recruit
Targeted outreach to partners with genuine, relevant audiences.
Monitor
Ongoing checks on funnel quality and partner content.
Do you work with crypto casinos as well as exchanges?
Yes. Crypto casinos follow iGaming deal structures (CPA, RevShare, hybrid) but with a different partner landscape; we cover both.
Can you help ensure our affiliates' content is compliant?
We provide partners with clear content rules and check placements. Final responsibility for regulatory compliance sits with you and your legal advisers, and we work within the guidance they provide.
Do you work with influencers on Telegram and X?
Yes, with clear disclosure requirements and content rules agreed before any promotion starts.
Discuss your affiliate program with a specialist
Book a free 30-minute consultation. We'll look at where your program stands, where the growth is, and whether we're the right partner to get you there.